Here's what I do. (And can do for you.)

CONTENT STRATEGY
From initial brief to execution and optimization, I help develop 360° content solutions that deliver on brand, business and consumer goals in today's globally interconnected, omnichannel marketplace.

COPY DIRECTION
My experience as a writer for Vogue and Harper’s Bazaar informs my editorial approach to copy, helping brands identify storytelling opportunities and cultivate an authentic, engaging voice in all channels.

CREATIVE LEADERSHIP
Working on both agency and in-house teams has fine-tuned my strengths as a conceptual, creative and strategic thinker—and as a collaborative, inclusive leader with a focus on team and project success.

AREAS OF EXPERTISE

Advertising | Print + Digital
Brand Voice
Beauty
Concept Development
Content Strategy
Copywriting + Copy Direction
Cosmetics Packaging
Digital Marketing
Ecommerce
Editorial
Editing + Proofreading
Fashion
Print Collateral
Product Naming
Scriptwriting
SEO/SEM
Site Builds
Social Media
Video
Visual Merchandising